
Know how blogging is super-important in local SEO!
We read about local SEO in the previous blog, as the smartest digital marketer, now you understand and are very well aware of the plenty of advantages it holds! But, now I will get you acquainted with the power of blogging in local SEO.
As of 2010, 46% of people read blogs more than once a day, and this number is growing!
According to WordPress, over 409 million people view more than 17.8 million of their pages each month. That is a huge number!
So, how blogging boosts the local SEO, let’s find out -
01. Hyperlocal content:
Hyperlocal content is a content that is targeted at or consumed by people that are located within a well-defined area. It is generally aimed at a range of a street, neighbourhood, community, or city.
So, when you use blogging specifically for local SEO, you will have to create content that is hyperlocal (to be specific - you will be writing for an exact locality!). And, when you do this, you will have the freedom to write about any festival or event in your area. You can even write about your local customer’s journey with your business. This will impact your SEO, and you will rank higher and get amazing traffic.
02. Rank higher with long-tail keywords:
As we all already know, writing a blog is a natural way to target long-tail keywords with your SEO-optimized content. For local SEO, a blog is a great way to add keywords like your business or your industry genre with your location. This way, people in your area will know about the service or product. And, also, it will result in ranking your website higher than others as you are using keywords that have a location in them.
For instance, you are a cafe owner, and you use a keyword like ‘best cafe in Udaipur’ or ‘Italian food in Udaipur’, you will rank higher with the long-tail keywords.
03. Be Google favorite with blogging:
Google loves when someone posts anything that is ongoing or trending! And, if you write your blogs related to the ongoing events or affairs in your locality, you are putting yourself at an advantage. Local events happening in your area will get much attention from the audience because this is exactly what they are looking for.
You will rank higher in the SERPs as Google loves the updates!
You can also mention your business in the blogs for local events and get the audience's attention to you.
04. Blogging helps in self-promotion:
It is like this - self-love is important! Yes, and you have to show yourself off, show off your ultimate services or products through blogging. You can even post success stories, case studies, and a day at your brand/business kind of blogs. Make sure that you don’t post it often because people want content that is helpful to them and answers their questions.
Sounding too self-promotional is a turn off because there is nothing in it that is helpful for the audience.
05. Blogging is the way to SEO’s heart:
I know you might be thinking who will be reading blogs for an electrical shop, or who will read the blog. But, put that thought to halt. If you have that same mindset, you are losing out on the ample benefits of local SEO.
How? Well, people coming from somewhere else to your city are searching on Google for - ‘Electrical shops in Udaipur’, and they really want to find it out. So, why not write blogs and be on the top of the search results.
Put up timely information, people will appreciate it and also look at you as a trustable brand.
Your local business can earn a lot by local SEO! All you have to do is blog regularly. You will improve your SEO and also reap good traffic for your website.
This is how blogging holds importance for local SEO. If you are eager to learn the following concepts or the entire digital marketing, then we at the Orionators School of Learning – Asia’s fastest-growing digital marketing school give a full-fledged digital marketing course in Udaipur to make you a professional. We dig deep into the 36 different modules of digital marketing that also includes graphic designing. Join us and know the basics, tips, and tricks to all the modules, including social media marketing, search engine optimization, affiliate marketing, and website design and development!
Hey, don’t forget to look at our 4 in 1 course! Learn skills and get ahead of the race.
They are just for INR 25,000/- and thoroughly curated for you!
It includes - Content writing, graphic designing, website development, and digital marketing. You can take up a demo class and enrol in the programme.
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Hear it from our proud students

Divya Talreja
I got to know about Orionators School of learning through Instagram and being impressed by what they were offering, I went on for trying the course. I completed my digital marketing training last month and it was the best investment I have ever made. This certified digital marketing course really helped me to get a good job. Trust me, the practical knowledge and the skills given, helped me get through the interviews. They are complete package – Good classrooms, amazing trainers, and amazing hands-on practice on live projects.

Gaurav Kataria
As they claim that they are first agency based training center, trust me, they are the best. I was guided really well about the 32 modules in digital marketing course, the trainers are really good and guides really well. I got to work on my website and bring it to a good ranking. In all, best digital marketing institute in Udaipur.

Saloni Purbia
My experience at Orionators School of Learning was amazing! They guided me through the 32 different modules of digital marketing which I wasn’t even aware of. The Digital marketing internship was satisfactory and the trainers were highly professional. I mastered my social media marketing skills perfectly on live projects. I would highly recommend this SEO training in Udaipur!

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Orionators has given me a chance to study SEO, SMM, and Inbound Marketing courses, and they have taught me in best possible way. Class room teaching, one on one interacting with faculty, small classes and focused attention given to each candidate is what one needs! Your performance will be tested Digital marketing internship and you will job ready by the end of the course

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The trainers are well qualified, notes are great. The knowledge imparted regarding digital marketing strategies is according to developments in digital world. There is no bar in doubt handling sessions. It was a great decision to join one of the top online digital marketing courses at Orionators.

Abhishek Tailor
I rate Orionators high on their digital marketing course with certificate because of the quality teaching they provide, as well as the environment they have set-up for students. They made the entire drill so easy for me that now I can work on projects by my own through the learnings. I have gained in-depth knowledge in digital marketing concepts and that too at very affordable fee. Thank you! You are the best digital marketing course in Udaipur."
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