
How Post COVID-19 World Looks Like to A Social Media Marketer?
The world has turned upside down and we have been trying to get out of this vicious circle of infecting each other. COVID-19 has not only changed our lifestyle but has also changed the market style!
And, this has apparently changed the world for an aspiring social media marketer! Wait, not in a bad way, but in a superbly right way.
The Question is How Will a Post COVID-19 World Look Like for Social Media Marketers?
If there’s anything that people have found, and even we’ve researched is that we can do nothing but adapt to the new normal. Nothing can be predicted, but one thing that goes unaffected is the future of a social media marketer.
It is brighter than ever! You can plan, strategise, and be a part of the trends more than ever before!
Why?
Because now people trust online more than anything! Today, more than ever in the history of social media, platforms like Facebook, Instagram, Twitter, Pinterest, and LinkedIn, have been used as the primary source to transfer information, to sell products, and also to market their business in full power.
It is funny how COVID-19 has been a catalyst in increasing social media adaption!
Here are some of the things that a social media marketer will experience in the near future.
01. Creativity and Innovation Will Be Valued More:
Now people will seek creativity and innovation rather than just the completion of work. As brands/businesses have shifted entirely to digital marketing, the social media marketers will be asked to be more creative in approach, to take good participation in moment marketing, and also pump-up the strategies.
02. Unique Content Will Be Valued:
People are online, so it is super-important for you to understand this - Everyone is watching your Content! Social media marketers should focus on bringing the most out of their content.
Step Outside your Comfort-Zone, and Step Into the Creative Zone!
The content on creatives should be engaging, small, and most importantly selling! It is essential to build your community rather than just going after increasing your followers. From research, we have found that the brands have been super-experimental and creative with their content during the lockdown, and it continues post-COVID too.
By content, you will get authentic followers, ensure not making promises that you can’t deliver! Be true!
It is not a trend, it is the need of now! Reliability and freshness are what expected from the audience, and brands must deliver it because people are turning towards online media to buy stuff, to identify the best brand partner for their requirements!
03. Content that is All About the Audience:
Social media marketing will be more about the audience, their needs, their value, and their outlook. You need to be very well-versed with what your audience wants to see? What views do they hold for the current trends? And, connect to them on an emotional level.
You have to find whether the content you write is getting the thought engagement or not. Use metrics to find it out.
Also, be empathetic!
COVID-19 has already affected a lot and is still concerning, so remember to think outside the box and aware your followers through video content, and offer compassion. Do take consideration of making everyone aware of the precautionary steps one should consider.
04. Listening, Understanding, and Delivering the Same:
Social media marketer will be supposed to listen to their customers more than ever! Yes, you have to be more conversational than ever. Give prompt replies on the comments, post creatives that invite healthy participation, and also go for a feedback-oriented strategy. Listen to them, and implement the same.
05. Go for Organic Value:
Switch to valuable content for your audience. Focus on engagement, target the pain point, go for educational videos, carousel posts, and provide value to the audience. Make things easy to understand, rather than going for a complex design. Focus on getting organic followers. As we have explained in the previous blog, Instagram stories are the new source of driving traffic! Go for posting regular stories, creating contest or MCQ on stories, and you can ask your followers to look into a new blog or a unique item directly by asking them to swipe up on stories.
More and more people are relying on social media platforms to stay up-to-date, to know how your brand/business is taking things and making it super-easy for the audience. As businesses world goes down, digital marketing is shooting up, and it is high time for you, as a social media marketer, to take things in hand, and make a good connection with the audience.
To Survive the Crisis, Your Business Needs to Maintain Connection with Customer!
Engage and get followers on LinkedIn, Facebook, Instagram, or any other social media platforms. Build a more substantial relationship, as this is the only thing that you need right now.
If you are eager to learn any of these techniques or the entire marketing or how to please your customer, irrespective of your business size or genre, then learn digital marketing courses at the Orionators School of Learning – Asia’s fastest-growing digital marketing school. We dig deep into the different modules. Join us and know the basics, tips, and tricks to all the modules, including social media marketing, search engine optimisation, affiliate marketing, and website design and development!
Hey, don’t forget to look at our online short courses range! Learn skills and get ahead of the race.
They are just for INR 499/- and entirely curated for you!
Upcoming Batches
- Online Batches
- Offline Batches
OFFLINE BATCH DETAILS 01
- Date: January 21 2021
- Timings: 12:00 pm to 2:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Offline
OFFLINE BATCH DETAILS 02
- Date: February 5 2021
- Timings: 10:00 am to 12:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Offline
ONLINE BATCH DETAILS 01
- Date: 01st February
- Timings: 7:00 pm to 9:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Online
ONLINE BATCH DETAILS 02
- Date: 10th February
- Timings: 3:00 pm to 5:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Online
Hear it from our proud students

Divya Talreja
I got to know about Orionators School of learning through Instagram and being impressed by what they were offering, I went on for trying the course. I completed my digital marketing training last month and it was the best investment I have ever made. This certified digital marketing course really helped me to get a good job. Trust me, the practical knowledge and the skills given, helped me get through the interviews. They are complete package – Good classrooms, amazing trainers, and amazing hands-on practice on live projects.

Gaurav Kataria
As they claim that they are first agency based training center, trust me, they are the best. I was guided really well about the 32 modules in digital marketing course, the trainers are really good and guides really well. I got to work on my website and bring it to a good ranking. In all, best digital marketing institute in Udaipur.

Saloni Purbia
My experience at Orionators School of Learning was amazing! They guided me through the 32 different modules of digital marketing which I wasn’t even aware of. The Digital marketing internship was satisfactory and the trainers were highly professional. I mastered my social media marketing skills perfectly on live projects. I would highly recommend this SEO training in Udaipur!

Shelendra Sukhwal
Orionators has given me a chance to study SEO, SMM, and Inbound Marketing courses, and they have taught me in best possible way. Class room teaching, one on one interacting with faculty, small classes and focused attention given to each candidate is what one needs! Your performance will be tested Digital marketing internship and you will job ready by the end of the course

Shivani Acharya
The trainers are well qualified, notes are great. The knowledge imparted regarding digital marketing strategies is according to developments in digital world. There is no bar in doubt handling sessions. It was a great decision to join one of the top online digital marketing courses at Orionators.

Abhishek Tailor
I rate Orionators high on their digital marketing course with certificate because of the quality teaching they provide, as well as the environment they have set-up for students. They made the entire drill so easy for me that now I can work on projects by my own through the learnings. I have gained in-depth knowledge in digital marketing concepts and that too at very affordable fee. Thank you! You are the best digital marketing course in Udaipur."
Find it interesting? Let's Begin.. Sign Up To Get Course Curriculum!
Your Digital Education Corner


Know all about Facebook in-stream video ads!
Have you ever seen this – Well, then you a
read more...
Know how blogging is super-important in local SEO!
We read about local SEO in the previous blog, as t
read more...
Before heading for a course, know about the basics of Local SEO
You are all set to head for a digital marketing co
read more...
Know how to Write the Best SMS Marketing Message!
We have known about SMS marketing, and how it can
read more...
Get yourself introduced to SMS marketing
Have you ever received a message that gives you FO
read more...
Frequently Asked Questions About Email Marketing Answered!
Email marketing is the most effective marketing ch
read more...
News Alert – Twitter Shares Tips To Improve Ad Approach
Twitter is a great marketing channel, with 330 mil
read more...
7 Simple tips and tricks for Instagram Reels
Millions of people have used TikTok for creating f
read more...
Instagram Stories – The Smart Way To Engage!
Instagram stories for business are like the cherry
read more...
Types of video content to master in 2021
Videos have been around from a long, long time! Bu
read more...



10 Essential Digital Marketing Concepts You Must Know!
Digital marketing is vast, and if you miss out on
read more...
UPDATE – Instagram Adds Shopping Tags In Reels
Instagram has always been in the news for making d
read more...
Not Content, Interactive Content Is The King!
We have all been told how content is important, ho
read more...
7 Types Of Logo Every Beginner Must Know
You are all set with your plan to launch your bran
read more...
4 Steps To Create A Successful Social Media Campaign!
Whether you are looking for a way to increase the
read more...
5 FREE Instagram Analytics Tools You Need To Know
It is all about Instagram nowadays, from an 18-yea
read more...