
Tips and Tricks to Help you Grow your Email list of Subscribers
One of the biggest myths that people nowadays believe in, after “The Bats are blind” is that ‘Email Marketing is dying a slow death!’ Many marketers tend to think that the increasing use of social media, it is going to leave behind Email Marketing. But to shatter this myth, email marketing is still up to 40% more effective than Social media, according to research completed by McKinsey and Company. And they also proved that conversions are 3 times faster through email marketing than through social media.
This is an established fact that 91% of people access their email list at least once each day, and that too when 92% of the internet users have at least one email account. On the contrary, not everybody is on social media, and more importantly, not everybody is following you on social media. Adding on, research says that the number of email users will grow to 3 billion by 2020.
So, now you must have realized why it is crucial to know how to grow your email list so that you can pitch your potential customers from there. So, take a look at the 9 ways to grow your email list:
1. Display the Intentions of your Email on Point
The email that you send to the target customers must show your clear intent. You must, in the first place, know why your product will be useful for the client or how your product/service is going to solve their problem, etc. If you manage to answer that, come up with a creative idea that will convince the users and incorporate it into your subscriber button or Emailer tag/headlines.
For example, you can add a subscribe button like-“get an advantage over your competitors” or “read the blog” or “Wanna feel more informed?” or “get access to premium content”, etc.
Such text and creative help you stand out, also, never forget to drop “you can unsubscribe anytime” link to win the trust of your customers. This adds genuine.
2. An Optimized Landing Page

You do not necessarily have to drag your client every time to your website’s home page. In fact, a landing page is a better-preferred option. Landing pages have the ability to convert up to 15% of clients as compared to the conversions through homepage that are as low as 3%.
Your landing page will be effective, with the following:
- Catchy Headline
- Super-creative (yet on point) CTA
- Small form page
To learn more about making effective landing pages, refer this.
3. Leverage your Social Media Smartly

With your newsletter, drop links to your posts on social media. For example, you can use LinkedIn to interact with various people who show interest in your business/service. You can also promote various social media posts that you create if you feel that will grab the interest of your customers.
Include your email signature at the end of the mail and make sure it is promising. This way people feel that will be able to directly contact with the business. You can A/B test which variation of your signature gets more clicks and then use it.
4. Create Contests on Social Media

Contests definitely help in attracting a broader audience with likes, shares and comments. A contest is like a party going with so many people actively participating, if and only if they find it fun and relatable. So from your contests, ask people to sign-up or bait them to fill the landing form, so that you get a green signal from their side.
Since not many contests demand email id for participation, but if you have a way to lure it, you are a winner. So, redirect them to some landing page and there you can get their email, at the cost of ensuring them some benefits of doing so.
Do not go over the board with contest prizes, because you do not only want to give away prizes here, you want to keep the clients. So, keep rewards that make them come back to you.
5. Guest Blogging
Create quality content and get it posted on prominent websites or at various bloggers’/influencers’ pages. Collaborations are always beneficial because this association helps your website link travel faster with more and more number of people clicking on it. So, more subscribers!!
6. Say “NO” to Buying Email Lists
Buying a list always does more harm than good, because this way you are also risking yourself as a spam mail to the mailbox of people who have never shown any sign of interest in your product/service.
You will only be able to score a high number of subscribers if you have succeeded in earning their trust. With the purchased lists, you may get one of two signups at the heat of the moment, but there will be no guarantee that those subscribers will stay forever.
And if anybody sells you a list of emails, it means that list is also of no use to them. So, earn your clients because that is the only way to get stability in the number of subscribers.
7. Promote a Viral Giveaway

Giveaways are the most effective trick that helps in growing your email list. Following are the three factors that affect a giveaway the most:
1. Exciting gifts/prizes are very important, but make sure you gift things like products from your site, gift vouchers, free tools, points, etc.
2. You can try to partner with prominent brands to supply prizes to your participants. Partnership with brands helps you promote your giveaway across their list as well, thus getting you a wider range of audience.
3. You can ask your participants to share the link in order to be able to participate in the contest. This way a viral loop will be created that will promote your contest on a massive platform.
8. Create Attractive Email Optins
With optin clicks, you can make any text, image or link reach to people who if like it tends to subscribe. If the text on your optin form is catchy enough to entice the reader then they end up reading it completely. This gets your attention and amplifies the chances of fetching potential subscribers.
Take special care of the headlines, CTA button and text and you are there.
9. Take Help from Cross-promotion

When we get partnered with another famous brand and launch collective offers, then both the brands get to enjoy the benefit. Plus, with this, we get just the double number of emails to popularize the campaign at.
There are two cross-promotion ideas that can be leveraged:
1. Webinars are a win. When you can partner with the leader in your niche to run a webinar on your platform, then this is a considerable help.
2. Hosting events and giving out tickets free in exchange for signups is one hit trick that works all the time.
Satisfied with the tricks? So now you have zero excuses for not growing your email list. Just try these and thank us later!
Upcoming Batches
- Online Batches
- Offline Batches
OFFLINE BATCH DETAILS 01
- Date: January 21 2021
- Timings: 12:00 pm to 2:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Offline
OFFLINE BATCH DETAILS 02
- Date: February 5 2021
- Timings: 10:00 am to 12:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Offline
ONLINE BATCH DETAILS 01
- Date: 01st February
- Timings: 7:00 pm to 9:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Online
ONLINE BATCH DETAILS 02
- Date: 10th February
- Timings: 3:00 pm to 5:00 pm (Mon to Fri)
- Duration: 2.5 Months
- Batch type: Online
Hear it from our proud students

Divya Talreja
I got to know about Orionators School of learning through Instagram and being impressed by what they were offering, I went on for trying the course. I completed my digital marketing training last month and it was the best investment I have ever made. This certified digital marketing course really helped me to get a good job. Trust me, the practical knowledge and the skills given, helped me get through the interviews. They are complete package – Good classrooms, amazing trainers, and amazing hands-on practice on live projects.

Gaurav Kataria
As they claim that they are first agency based training center, trust me, they are the best. I was guided really well about the 32 modules in digital marketing course, the trainers are really good and guides really well. I got to work on my website and bring it to a good ranking. In all, best digital marketing institute in Udaipur.

Saloni Purbia
My experience at Orionators School of Learning was amazing! They guided me through the 32 different modules of digital marketing which I wasn’t even aware of. The Digital marketing internship was satisfactory and the trainers were highly professional. I mastered my social media marketing skills perfectly on live projects. I would highly recommend this SEO training in Udaipur!

Shelendra Sukhwal
Orionators has given me a chance to study SEO, SMM, and Inbound Marketing courses, and they have taught me in best possible way. Class room teaching, one on one interacting with faculty, small classes and focused attention given to each candidate is what one needs! Your performance will be tested Digital marketing internship and you will job ready by the end of the course

Shivani Acharya
The trainers are well qualified, notes are great. The knowledge imparted regarding digital marketing strategies is according to developments in digital world. There is no bar in doubt handling sessions. It was a great decision to join one of the top online digital marketing courses at Orionators.

Abhishek Tailor
I rate Orionators high on their digital marketing course with certificate because of the quality teaching they provide, as well as the environment they have set-up for students. They made the entire drill so easy for me that now I can work on projects by my own through the learnings. I have gained in-depth knowledge in digital marketing concepts and that too at very affordable fee. Thank you! You are the best digital marketing course in Udaipur."
Find it interesting? Let's Begin.. Sign Up To Get Course Curriculum!
Your Digital Education Corner


Know all about Facebook in-stream video ads!
Have you ever seen this – Well, then you a
read more...
Know how blogging is super-important in local SEO!
We read about local SEO in the previous blog, as t
read more...
Before heading for a course, know about the basics of Local SEO
You are all set to head for a digital marketing co
read more...
Know how to Write the Best SMS Marketing Message!
We have known about SMS marketing, and how it can
read more...
Get yourself introduced to SMS marketing
Have you ever received a message that gives you FO
read more...
Frequently Asked Questions About Email Marketing Answered!
Email marketing is the most effective marketing ch
read more...
News Alert – Twitter Shares Tips To Improve Ad Approach
Twitter is a great marketing channel, with 330 mil
read more...
7 Simple tips and tricks for Instagram Reels
Millions of people have used TikTok for creating f
read more...
Instagram Stories – The Smart Way To Engage!
Instagram stories for business are like the cherry
read more...
Types of video content to master in 2021
Videos have been around from a long, long time! Bu
read more...



10 Essential Digital Marketing Concepts You Must Know!
Digital marketing is vast, and if you miss out on
read more...
UPDATE – Instagram Adds Shopping Tags In Reels
Instagram has always been in the news for making d
read more...
Not Content, Interactive Content Is The King!
We have all been told how content is important, ho
read more...
7 Types Of Logo Every Beginner Must Know
You are all set with your plan to launch your bran
read more...
4 Steps To Create A Successful Social Media Campaign!
Whether you are looking for a way to increase the
read more...
5 FREE Instagram Analytics Tools You Need To Know
It is all about Instagram nowadays, from an 18-yea
read more...